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RMD urges Nigerians to promote Nigeria’s posoitive image

Veteran actor and filmmaker, Richard Mofe-Damijo, popularly known as RMD, has urged Nigerians to stop focusing solely on the country’s problems and contribute solutions to the challenges facing the nation.

RMD spoke on Tuesday at the maiden edition of the Pivot Nigeria thought-leadership conference, held at the MUSON Centre in Lagos, with the theme, “The Reputation Dividend: Who Pays for Nigeria’s Perception?”

He said Nigerians should demand accountability from their leaders while also recognising that their individual conduct contributes to the country’s image globally.

“We are too quick to condemn us. There are problems but we need to fix them. Don’t stand and just criticise and then proffer no solution.

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“While we the citizens must demand better governance, we must also recognise how our own conduct shapes Nigeria’s image internationally.

“We don’t hold leadership accountable enough. If we do, then when they come in there, they know that they are responsible for the people that they represent.”

The actor urged Nigerians to remember that their actions and conduct could influence how the country is perceived internationally.

“Just remember who you are. You are an ambassador, not just for yourself, your parents or your school, but ultimately for your country.”

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RMD cited the global growth of Nollywood and Afrobeats, as well as the achievements of businessman Aliko Dangote, as examples of Nigerians contributing positively to the country’s reputation.

He, however, said Nigerians should not expect immediate changes, stressing that nation-building requires sustained effort.

“We are a country, we’re a work in progress, and we must continue just doing the work.”

Also speaking, the convener and Lead Consultant at HighStakes PR Professionals, Victoria Uwadoka, described reputation as an important national asset and called for contributions from citizens, the media, businesses, institutions and government.

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“Reputation is actually very, very critical for us as citizens and as a nation. The media has a responsibility. Individuals have a responsibility. Institutions have a responsibility. Corporate Nigeria has a responsibility. The government has a responsibility.

“Tell the truth about where we are. Be balanced. There’s not only bad about us, but there’s also good as well. However, the government must create an enabling environment through sound policies, infrastructure and strong institutions.”

The 2026 Pivot Nigeria conference brought together stakeholders from the creative, media and communications sectors to discuss Nigeria’s reputation and its implications for citizens, businesses and national opportunities.

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